Atari Joining Forces with Casino Startups

For techies of a certain age, few brands inspire as much nostalgia as Atari. They remember the heyday in the 1970s and 80s, when its two-dimensional arcade game Pong was the epitome of fun and the Atari 2600 video game console was the epitome of cool. But for many young gamers today, their closest brush with Atari is in the retro T-shirt section of their local Urban Outfitters. Fred Chesnais wants to change that. As Atari’s new CEO and majority shareholder, Chesnais is leading what he hopes will be a turnaround of the 42-year-old brand, which emerged from bankruptcy proceedings…

Atari Games for Real-Money Gambling

Atari games will soon be partnered with gambling and lottery game developer Pariplay to bring the former’s classic video game brands to real-money gambling formats, the companies announced. Atari game brands — including Asteroids, Centipede, Missile Command, Pong and Tempest — will be brought to Pariplay’s iLottery and iGaming platforms as well as its mobile and social online formats. Atari-branded lottery games will also be distributed through Pariplay’s network to third-parties who will use these games on their websites. “Atari was a pioneer in the interactive entertainment space, having built tremendous brand equity through their rich suite of beloved brands,”…

Atari Gambling Launch with Pariplay Partnership

Have you played Atari gambling today? The interactive entertainment publisher and producer is set to enter the real-money gambling market under a new strategic partnership with software company Pariplay. The two companies will work together to launch Atari’s video game brands across real-money gambling formats including iLottery, social, online and mobile. Due to be launched in the fourth quarter of this year, the Atari real-money gambling website will feature games from the company’s robust portfolio such as Asteroids, Pong, Tempest and Missile Command. Pariplay will also distribute the Atari gambling branded games throughout its network to enable operators to run…

Atari Resets with Jump into Social Casino Gaming

Video game icon Atari is emerging from bankruptcy to jump into the world of social casino gaming. The publisher is partnering with virtual games company FlowPlay on Atari Casino, a series of classic casino games such as poker and blackjack that carry themes from classic Atari games including Asteroids, Centipede and Missile Command. The games will be available on the Web, as well as Facebook and mobile devices this fall. “Entering social casino gaming is a logical next step for us given its appeal across multiple generations and its natural fit with the casual audience,” says Atari CEO Fred Chesnais….

IGT Debuts 80’s Arcade Centipede Slot Machine

PR Newswire – International Game Technology, a global leader in casino gaming entertainment and systems technology, today announced the release of their long-awaited Atari® Centipede® slot during the Canadian Gaming Summit (CGS) which will be taking place June 17-19, at the Palais Des Congres in Montreal, Canada. Strap on those leg warmers and don that jean jacket as IGT takes you back to the 1980′s. For the first time ever, this Atari® Centipede® Reel Edge® game allows you to actually control just how much you win in the bonus round. Slide through three levels of spiders, centipedes, fleas and scorpions, exactly…