32Red scores with Rangers sponsorship deal

iGaming Business – Online gaming operator 32Red has agreed to become the front-of-shirt sponsor of Scottish League One third-tier side Rangers FC. The deal will run for three years, from 2014-15 until 2016-17. The operator will benefit from branding on the front of players’ home and away jerseys. 32Red will replace cider brand Blackthorn as the club’s front-of-shirt sponsor. In addition, 32Red will also benefit from branding inside the club’s Ibrox Stadium, which has a capacity of 50,987. The operator will also have access to branding opportunities across the club’s various digital and media platforms. Rangers, which will compete in…

WSOP.com links up with New York Rangers

iGaming Business – WSOP.com, the online poker platform of Caesars Interactive Entertainment, has agreed to become the official gaming partner of NHL ice hockey franchise the New York Rangers. According to the Pokernews.com website, the deal emerged last week when a promotion was posted on the WSOP.com website. Until April 5, WSOP.com players in the US state of New Jersey can use a promotional code to be automatically entered into a draw to win one of four grand prizes including a home visit from a former Rangers player. Other prizes on offer include match tickets to selected home games and…