Caesars Becomes NFL Casino Partner

It’s official! The announcement that Caesars is now the NFL casino partner means that the National Football League may have broken down and joined the rest of us in the 21st century! The multi-year agreement will focus on Caesars utilizing its casino properties and other entertainment resources to provide unique experiences for NFL fans. Caesars gains exclusive rights to use official NFL trademarks both in the US and UK to promote its casino venues and develop customer engagement strategies around major NFL events such as the league’s showpiece Super Bowl, and the NFL Draft. In addition, by becoming the NFL…