Whether it’s a better understanding of female participation rates in online gaming, the rise of female-first online casinos, or concerted efforts to increase the current underrepresentation of women in ICT and tech industries, there is no doubt that the long-standing perception of online gaming as being an almost exclusively male preserve is changing, and changing fast. Women and online gambling Recent research has found that women are participating in online gambling at greater rates than had hitherto been thought, as well as playing a more diverse range of games, and more often, than had previously been assumed. In the UK,…

iGaming Business – The social-casino game market hit $2 billion in 2013, and a good chunk of that came from women. A new survey from International Game Technology shows that more than a third of social casino poker players are women. IGT is the largest maker of slot machines, and its DoubleDown Interactive division is one of the biggest makers of social casino games. The number of women playing online social casino poker games was up 22 percent in 2013 compared to the year before, the survey said. That should be informative for the designers of social casino games, which…