French-licensed operators gear up for Brazil kick off with online betting sites

iGaming Business – French-licensed operators ZEturf and Winamax are gearing up for the Brazil World cup kick off next month with the planned launches of their respective online betting offerings. The two operators are number 2 in horse racing pari mutuel and number 1 in online poker respectively in France and plan to cross-sell their football offerings to their horse racing and poker players with the longer term view of diversifying their product base. ZEturf’s fixed odds offering will operate from the domain name ZEbet.fr and will run on the technology provided by operator France Pari’s b2b division Sportnco. For…