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UK’s Advertising Standards Authority says Paddy Power advert breached rules • This Week in Gambling
iGaming Business – The UK’s Advertising Standards Authority (ASA) has concluded that an advert campaign by Irish bookmaker Paddy Power featuring Paralympic athlete Oscar Pistorius breached rules and brought advertising into disrepute. The campaign referred to the outcome of a trial in which Pistorius is accused of murdering his girlfriend, Reeva Steenkamp, in February 2013. ASA said the advert drew a record 5,525 complaints, as reported by iGaming business. The advert offered people the chance to bet on the outcome of the trial, with the advert featuring an offer for those that place a bet. The advert appeared in the...
This Week in Gambling