Massachusetts Sportsbooks Using AI Promotions?

Massachusetts sportsbooks are facing new regulatory scrutiny over how they utilize artificial intelligence to target bettors with promotional offers. The Massachusetts Gaming Commission announced an inquiry into licensed operators following a detailed report that highlighted the use of machine learning algorithms to encourage continued wagering among losing customers. Commission Chairman Jordan Maynard stated that executive leadership and agency staff will meet directly with operators, including Boston-based DraftKings, to analyze the precise mechanics of their artificial intelligence implementations. Regulators emphasized that no formal finding of wrongdoing has been established, but noted that rapid technological advancements require close state oversight. The investigation…

Sportsbooks are Suffering in Spain

The Sportsbooks industry in Spain suffered significant losses due to the Covid-19 pandemic and the bans instituted in Spain by the Gambling Regulators and the Consumer Affairs Ministry. The main hit was on marketing activities for gambling operators, whose discussion took off back in February with a draft proposing a ban limitation timeline of 8 pm to 5 am. However, the timeline never appeared in the draft suggestion to the European Commission. Instead, a 1 am to 5 am limitation was executed. The provisions in the RDCCGA or the Royal Decree on commercial communications and gambling activities have not gone…

NFL Teams Get Green Light to Work with Casinos & Sportsbooks

A committee of NFL owners has reportedly given NFL teams the green light to grant sponsorship rights to casinos with sportsbooks. Teams will not be allowed to advertise sportsbooks or betting sites directly, but the rules change does relax a longstanding stance that prohibited teams from associating with casinos that also offered sports betting in Las Vegas. According to SportsBusiness Daily, a “team source” said the rules change was announced during a conference call on Monday. The report also claims NFL teams and casinos will be permitted to use one another’s logos in their advertising and promotions. Furthermore, the rules…